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Criterion
Iceberg Model method illustration showing its working structure
Systems Thinking
Iceberg Model
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Paper illustration for Behavior Over Time Graph.
Systems Thinking
Behavior Over Time Graph
Purposedifferent
The Iceberg Model separates visible events from patterns, structures, and mental models. This turns a single observation into a deeper understanding of why a problem keeps recurring.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.A Behavior Over Time Graph shows how a metric or observation develops over time. The method makes trends, breaks, and recurring patterns visible that get lost in snapshots.
Complexitydifferent
LowHighMediumLow
Timedifferent
30-60 minMehrere Wochen60-120 min20-45 min
Participantsdifferent
2-102-6 researchers plus sample2-81-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Iceberg Worksheet, Pattern Notes, Intervention IdeasDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesContradiction Statement, Abstraction Notes, Solution Principles, Concept IdeasBehavior Over Time Graph, Trend Hypotheses, Key Events
Tagsno overlap
Systems thinkingRoot causePatterns
OutcomesInnovationResearchQuantitative
ContradictionsInnovationProblem solving
Systems thinkingPatternsDynamics
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