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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Flywheel.
Growth
Flywheel
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
LowMediumHighLow
Timedifferent
30-60 min60-120 min1-4 Wochen45-90 min
Participantsdifferent
2-83-86-30 Experten2-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
ICE Table, Top Idea ListFlywheel Map, Friction Points, Growth Levers, Experiment BacklogExpert Forecast, Consensus Range, Assumption NotesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
PrioritizationScoringGrowthDecision
GrowthRetentionConversion
ForecastingExpertsDecisionStrategy
GrowthStrategyMarketPortfolio
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