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| Criterion |  Product Strategy ICE Scoring |  Product Strategy DIBB |  Operations ABC Analysis |  Decision Making Decision Matrix |
|---|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 30-60 min | 1-2 h | 30-60 min | 45-90 min |
Participantsdifferent | 2-8 | 2-8 | 1-5 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | DIBB document, Belief list, Bet list, Learning report | ABC Classification, Focus Rules, Control List | Decision Matrix, Scoring Rationale, Selected Option |
Tagsno overlap | PrioritizationScoringGrowthDecision | StrategyDecisionAssumptionsHypothesis | PrioritizationOperationsPortfolio | DecisionCriteriaScoringTradeoffs |