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| Criterion |  Product Strategy ICE Scoring |  Innovation Design Thinking |  Delivery MoSCoW |  Product Discovery Outcome-Driven Innovation |
|---|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a release carries too many demands and priorities are only ever negotiated, MoSCoW creates clear boundaries for the next cut. Must, Should, Could, and Won't make commitment, room for maneuver, and trade-off logic visible to everyone involved. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | Low | High | Low | High |
Timedifferent | 30-60 min | 1 Tag bis mehrere Wochen | 30-90 min | Mehrere Wochen |
Participantsdifferent | 2-8 | 4-10 | 3-12 | 2-6 researchers plus sample |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | Problem Statement, Prototype, Test Learnings | Prioritized Backlog, Release Scope, Tradeoff Notes | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tagsno overlap | PrioritizationScoringGrowthDecision | InnovationPrototypeResearch | PrioritizationScopeDecision | OutcomesInnovationResearchQuantitative |