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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowMediumHighMedium
Timedifferent
30-60 min30-90 min4-5 Tage45-90 min
Participantsdifferent
2-81-65-82-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
ICE Table, Top Idea ListDecision Tree, Option Map, Assumption ListPrototype, Test Findings, Decision RationaleDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
PrioritizationScoringGrowthDecision
DecisionTreeOptions
Design sprintPrototypeValidationInnovation
DecisionCriteriaScoringTradeoffs
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