methodatlas
Compare

View methods side by side.

Choose up to four methods. Add them using the search and share the comparison by copying its link.

Criterion
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 h1-3 Tage45–90 min1-3 h
Participantsdifferent
2-8Internes Team3-101-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Issue Map, Positions, Argument NotesPersona Profiles, Needs Summary, Scenario NotesTheme clusters, Insight statements, Opportunity areasArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
RationaleKnowledgeDecision
ResearchCustomerSynthesis
SynthesisQualitativeRoot cause
SensemakingDecisionRationale
Add more methods