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| Criterion | ![]() Knowledge Modeling IBIS | ![]() Knowledge Modeling Concept Mapping | ![]() Decision Making Decision Matrix | ![]() Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-3 h | 1-2 h | 45-90 min | 30-60 min |
Participantsdifferent | 2-8 | 1-8 | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Issue Map, Positions, Argument Notes | Concept Map, Relationship Labels, Knowledge Gaps | Decision Matrix, Scoring Rationale, Selected Option | ICE Table, Top Idea List |
Tagsno overlap | RationaleKnowledgeDecision | KnowledgeConceptsMappingSensemaking | DecisionCriteriaScoringTradeoffs | PrioritizationScoringGrowthDecision |



