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Criterion
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumHighLow
Timedifferent
60-90 min1-2 h Setup, laufend1-4 Wochen20-35 min
Participantsdifferent
3-82-81-61-5
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Prioritization Canvas, Hypothesis BacklogAARRR funnel, Metric baseline, Experiment backlogExperiment results, Decision log, Learning summaryTest Card with a pre-set threshold
Tags1 shared
ExperimentsPrioritizationDiscoveryHypothesis
GrowthMetricsExperiments
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryHypothesis
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