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| Criterion |  Product Discovery Hypothesis Prioritization Canvas |  UX Research Affinity Diagramming |  Product Discovery Test Card |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 60-90 min | 45–90 min | 20-35 min | 45-75 min |
Participantsdifferent | 3-8 | 3-10 | 1-5 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Prioritization Canvas, Hypothesis Backlog | Theme clusters, Insight statements, Opportunity areas | Test Card with a pre-set threshold | Test Matrix, Test Plan |
Tagsno overlap | ExperimentsPrioritizationDiscoveryHypothesis | SynthesisQualitativeRoot cause | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryOptions |