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Criterion
How Might We
Innovation
How Might We
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30–45 min1-3 h1-3 h45-90 min
Participantsdifferent
1-102-82-83-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsGap Matrix, Action Plan, Risk NotesFive Forces Analysis, Competitive Risks, Strategic OptionsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
FramingOpportunityIdeationQuestions
StrategyAnalysisPlanning
StrategyCompetitionMarket
OutcomesStrategyBehaviorPlanning
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