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| Criterion |  Innovation How Might We |  Growth Flywheel |  Facilitation 1-2-4-All |  Innovation Round Robin Brainstorming |
|---|---|---|---|---|
Purposedifferent | With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30–45 min | 60-120 min | 10-20 min | 20-45 min |
Participantsdifferent | 1-10 | 3-8 | 4-100+ | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | HMW Questions, Challenge Framing, Idea Prompts | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Idea List, Shared Insights, Emergent Themes | Idea List, Cluster, Shortlist |
Tagsno overlap | FramingOpportunityIdeationQuestions | GrowthRetentionConversion | FacilitationInclusionIdeation | BrainstormingIdeationFacilitationInclusionCreativity |