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Criterion
How Might We
Innovation
How Might We
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitysame
LowLowLowLow
Timedifferent
30–45 min10-20 min8-15 min30-60 min
Participantsdifferent
1-104-100+1-104-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsIdea List, Shared Insights, Emergent ThemesSketch Set, Idea Shortlist, Direction OptionsIdea pool, Theme clusters, Shortlist
Tagsno overlap
FramingOpportunityIdeationQuestions
FacilitationInclusionIdeation
BrainstormingSketchingSpeedDivergenceDesign sprint
BrainstormingIdeationCreativityWorkshopDivergence
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