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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks90-180 min initial, dann laufend60-120 min1-2 h
Participantsdifferent
2-83-83-84-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkKPI Tree, Owner ListFlywheel Map, Friction Points, Growth Levers, Experiment BacklogAlignment Map, Open Issues, Decision Questions
Tagsno overlap
GrowthBehaviorRetention
MetricsStrategyAlignmentMeasurement
GrowthRetentionConversion
AlignmentStakeholdersStrategyFacilitation
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