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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks90-180 min1-4 Wochen90-180 min initial, dann laufend
Participantsdifferent
2-83-65-203-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkGQM Table, Metric ProfilesDiary Entries, Longitudinal Patterns, Experience TimelineKPI Tree, Owner List
Tagsno overlap
GrowthBehaviorRetention
MetricsMeasurementEngineeringAlignment
UX researchTrackingBehavior
MetricsStrategyAlignmentMeasurement
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