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| Criterion |  Growth Hooked Model |  Growth Flywheel |  Product Strategy Product Vision Board |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | Multiple workshops over several weeks | 60-120 min | 1-2 h | 45-90 min |
Participantsdifferent | 2-8 | 3-8 | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Product Vision Board, Vision Statement, Assumptions and Validation Questions | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | GrowthBehaviorRetention | GrowthRetentionConversion | VisionCanvasStrategyAlignment | GrowthStrategyMarketPortfolio |