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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
Multiple workshops over several weeksHalber Tag bis mehrere Wochen1-2 h90-180 min initial, dann laufend
Participantsdifferent
2-84-124-123-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkBalanced Scorecard, Strategic Measures, Initiative MapAlignment Map, Open Issues, Decision QuestionsKPI Tree, Owner List
Tagsno overlap
GrowthBehaviorRetention
StrategyMetricsExecution
AlignmentStakeholdersStrategyFacilitation
MetricsStrategyAlignmentMeasurement
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