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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.
Complexitydifferent
MediumLowMediumLow
Timedifferent
Multiple workshops over several weeks45-90 min1-2 h60–90 min
Participantsdifferent
2-82-84-122-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkAnsoff Matrix, Growth Options, Risk NotesAlignment Map, Open Issues, Decision QuestionsStakeholder Map, Engagement Plan, Risk Notes
Tagsno overlap
GrowthBehaviorRetention
GrowthStrategyMarketPortfolio
AlignmentStakeholdersStrategyFacilitation
StakeholdersAlignmentFacilitationChange
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