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| Criterion |  Growth Growth Experiment |  Facilitation Dot Estimation |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When size or effort can only be estimated roughly, Dot Estimation condenses the group's experience into a quick range. It turns individual contributions into a visible selection. The result is captured as an Effort Heatmap, Risk Signals, and Discussion Targets. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-2 Wochen | 5-20 min | 1-5 Tage | 45-60 min |
Participantsdifferent | 1-6 | 3-20 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop + async | Workshop | Async | Workshop + async |
Outputdifferent | Experiment card, Result summary, Next bet | Effort Heatmap, Risk Signals, Discussion Targets | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | MarketingGrowthExperimentsLearning | EstimationEffortRisk | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |