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| Criterion | ![]() Growth Golden Circle | ![]() Architecture Views and Beyond | ![]() Delivery Communication Plan | ![]() Architecture Architecture Decision Record |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | Views and Beyond organizes architecture into several views so no single diagram has to do everything at once. This makes it possible to choose the representation that fits the stakeholder's question. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30-60 min | 1-3 Tage | 45-90 min | 15-45 min |
Participantsdifferent | 1-8 | 1-4 | 2-6 | 1-3 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Architecture Views, Cross-view Notes, Rationale | Communication Plan, Channel Matrix, Message Cadence | ADR File, Decision Log, Rationale |
Tagsno overlap | MarketingPositioningCommunication | DocumentationStakeholdersArchitecture | CommunicationStakeholdersDeliveryPlanning | ArchitectureRationaleDocumentationGovernance |



