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| Criterion |  Growth Golden Circle |  Facilitation Team Charter |  Facilitation Expectation Mapping |  Team Design Team API |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When a team is starting fresh or working past each other, Team Charter clarifies the shared working basis. It visibly sets out how collaboration, decision paths, and mutual conduct should work day to day. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30-60 min | 2-4 h | 45-90 min | Half day initial, dann laufend |
Participantsdifferent | 1-8 | 3-12 | 3-12 | Ein Team plus Stakeholder |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Team Charter, Working Norms, Role Notes | Expectation Map, Alignment Notes, Agreements | Team API Document |
Tagsno overlap | MarketingPositioningCommunication | TeamAlignmentCollaboration | AlignmentStakeholdersTeam | TeamAlignmentCommunicationService |