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| Criterion |  Growth Golden Circle |  Team Design Team API |  Facilitation Team Charter |  Agile Working Agreements |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document. | When a team is starting fresh or working past each other, Team Charter clarifies the shared working basis. It visibly sets out how collaboration, decision paths, and mutual conduct should work day to day. | When collaboration needs more than implicit expectations, it lays out shared ground rules openly. It creates reliability for conduct, availability, and decision paths. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 30-60 min | Half day initial, dann laufend | 2-4 h | 45-90 min |
Participantsdifferent | 1-8 | Ein Team plus Stakeholder | 3-12 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Team API Document | Team Charter, Working Norms, Role Notes | Working Agreements, Team Norms, Review Cadence |
Tagsno overlap | MarketingPositioningCommunication | TeamAlignmentCommunicationService | TeamAlignmentCollaboration | TeamCollaborationAgile |