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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Paper illustration for PERT Estimation.
Decision Making
PERT Estimation
Paper illustration for Planning Poker.
Agile
Planning Poker
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.On complex initiatives, a plain average tends to understate just how uncertain the outcome really is. It separates options, evaluation criteria, and open risks. The result is captured as a PERT Estimate, Expected Value, and Risk Notes.When estimates within the team diverge too much, it puts differing expectations on a common test bench. It separates rough complexity from unspoken assumptions.
Complexitydifferent
LowLowMediumLow
Timedifferent
30-60 minHalf day initial, dann laufend15-45 min2-5 min je Item
Participantsdifferent
1-8Ein Team plus Stakeholder1-83-9
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftTeam API DocumentPERT Estimate, Expected Value, Risk NotesRelative Estimates, Assumption Notes, Split Candidates
Tagsno overlap
MarketingPositioningCommunication
TeamAlignmentCommunicationService
EstimationUncertaintyRisk
EstimationAgileRelative sizingTeam
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