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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30-60 min1-2 h Setup2-4 h workshop plus reviewHalf day initial, dann laufend
Participantsdifferent
1-82-204-10Ein Team plus Stakeholder
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftOKR set, Measurement plan, Review cadenceStrategy Map, Objective Set, Cause-Effect HypothesesTeam API Document
Tagsno overlap
MarketingPositioningCommunication
GoalsAlignmentOutcomesMeasurement
AlignmentExecutionGoalsCausality
TeamAlignmentCommunicationService
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