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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration of Spotify Model Mapping with its method-specific working model.
Team Design
Spotify Model Mapping
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When a team landscape has grown without clear grouping, it maps roles and relationships onto the Spotify model. It clarifies responsibility, interaction, and load between teams. The result is captured as a Spotify model map and action list.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30-60 min2-4 h90-180 minHalf day initial, dann laufend
Participantsdifferent
1-83-125-15Ein Team plus Stakeholder
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Why Statement, Messaging Notes, Positioning Draft7S Assessment, Alignment Gaps, Change ActionsSpotify Model Map, Action ListTeam API Document
Tagsno overlap
MarketingPositioningCommunication
OrganizationStrategyAlignmentChange
TeamOrganizationAlignmentDiagnosis
TeamAlignmentCommunicationService
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