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| Criterion |  Growth Golden Circle |  Product Discovery Landing Page Test |  Business Strategy 5-Minuten VC-Check |  Architecture arc42 |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | arc42 structures architecture knowledge so teams can document system, decisions, and risks consistently. The template builds a living understanding of the architecture instead of scattered notes. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30-60 min | 1-5 Tage | 5-15 min | 1-2 Tage |
Participantsdifferent | 1-8 | Nutzertraffic | 1-5 | 1-4 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Landing Page, Conversion Data, Learning Summary | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Architecture Document, Context View, Runtime View, Deployment View |
Tagsno overlap | MarketingPositioningCommunication | ValidationConversionMarketing | StartupValidationCompetition | ArchitectureDocumentationCommunication |