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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Systems Mapping method illustration showing its working structure
Systems Thinking
Systems Mapping
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.Systems Mapping arranges elements, relationships, and boundaries so a complex field becomes legible at a glance. The overview stabilizes the overall picture before detail work or steering begins.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.
Complexitydifferent
LowHighMediumHigh
Timedifferent
30-60 min1-5 Tage1-3 hHalf day
Participantsdifferent
1-84-123-123-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftLogic Model, Change Objectives, Intervention Components, Evaluation PlanSystem Map, Dependencies, Leverage PointsLeverage Map, Action Strategy
Tagsno overlap
MarketingPositioningCommunication
ChangeSystems thinkingCapability
Systems thinkingMappingBoundariesChange
Systems thinkingChangeStrategy
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