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| Criterion |  Growth Golden Circle |  Knowledge Modeling IBIS |  Decision Making Argument Mapping |  Architecture arc42 |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. | arc42 structures architecture knowledge so teams can document system, decisions, and risks consistently. The template builds a living understanding of the architecture instead of scattered notes. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 30-60 min | 1-3 h | 1-3 h | 1-2 Tage |
Participantsdifferent | 1-8 | 2-8 | 1-8 | 1-4 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Issue Map, Positions, Argument Notes | Argument Map, Evidence Gaps, Decision Rationale | Architecture Document, Context View, Runtime View, Deployment View |
Tagsno overlap | MarketingPositioningCommunication | RationaleKnowledgeDecision | SensemakingDecisionRationale | ArchitectureDocumentationCommunication |