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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.
Complexitydifferent
LowHighMediumHigh
Timedifferent
30-60 min2-4 h60-120 minHalf day
Participantsdifferent
1-83-82-83-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsLeverage Map, Action Strategy
Tagsno overlap
MarketingPositioningCommunication
Theory of ConstraintsSystems thinkingChange
Theory of ConstraintsAssumptionsSystems thinking
Systems thinkingChangeStrategy
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