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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Failure Mode and Effects Analysis
Operations
Failure Mode and Effects Analysis
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.For a process, product, or service with noticeable failure risks, the method assesses possible failure modes in advance. It directs attention to combinations of occurrence, effect, and detectability.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
LowHighLowMedium
Timedifferent
30-60 min2-6 h15-30 min45-90 min
Participantsdifferent
1-83-102-62-5
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftFMEA Table, Risk Priority, Mitigation ActionsRoot cause notes, CountermeasuresA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
MarketingPositioningCommunication
RiskQualityOperationsRoot cause
Root causeIncidentLeanProblem solving
LeanProblem solvingCoachingOperations
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