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| Criterion |  Growth Golden Circle |  Business Strategy 5-Minuten VC-Check |  Decision Making Assumption Surfacing |  Product Discovery Concierge MVP |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 30-60 min | 5-15 min | 45-90 min | 1-4 Wochen |
Participantsdifferent | 1-8 | 1-5 | 2-8 | 3-10 Kunden |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Assumption List, Critical Assumptions, Learning Plan | Concierge Learnings, Service Blueprint, MVP Risks |
Tagsno overlap | MarketingPositioningCommunication | StartupValidationCompetition | AssumptionsRiskDecisionDiscovery | MVPValidationServiceDiscovery |