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| Criterion |  Growth Golden Circle |  Facilitation Dot Voting |  Facilitation 1-2-4-All |  Facilitation Nominal Group Technique |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection. | When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster. | When loud voices could dominate a round, Nominal Group Technique protects individual thinking time from group effects. It collects ideas separately first and only then enables shared weighting. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 30-60 min | 5-15 min | 10-20 min | 60-120 min |
Participantsdifferent | 1-8 | 3-20 | 4-100+ | 5-12 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Ranked list, Consensus signal, Shortlist | Idea List, Shared Insights, Emergent Themes | Ranked Ideas, Clarified Options, Group Priority |
Tagsno overlap | MarketingPositioningCommunication | FacilitationVotingConsensusPrioritization | FacilitationInclusionIdeation | FacilitationPrioritizationVotingInclusion |