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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.
Complexitydifferent
LowLowHighLow
Timedifferent
30-60 min60-90 min90-180 min30-60 min
Participantsdifferent
1-84-103-82-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftProblem Cluster, Prioritized Challenge, ExperimentCoD Table, Prioritization SequenceICE Table, Top Idea List
Tagsno overlap
MarketingPositioningCommunication
FacilitationDecisionProblem solvingWorkshop
PrioritizationDeliveryEconomicsDecision
PrioritizationScoringGrowthDecision
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