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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.
Complexitydifferent
LowHighMediumMedium
Timedifferent
30-60 minHalf day60-120 min90-180 min
Participantsdifferent
1-83-82-83-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftStress Test Report, Action Plan per ScenarioCommunication Canvas, Stakeholder Messages, Architecture Communication PlanVRIO Table, Strategic Actions
Tagsno overlap
MarketingPositioningCommunication
StrategyBusiness modelRiskDiagnosis
ArchitectureCommunicationStakeholdersCanvas
StrategyDiagnosisBusiness modelCapability
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