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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
LowHighMediumMedium
Timedifferent
30-60 minHalf day1-2 h60-90 min
Participantsdifferent
1-83-84-123-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftStress Test Report, Action Plan per ScenarioAlignment Map, Open Issues, Decision QuestionsSalience Diagram, Strategy per Class
Tagsno overlap
MarketingPositioningCommunication
StrategyBusiness modelRiskDiagnosis
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentGovernance
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