View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Growth Golden Circle |  Business Strategy Business Model Canvas |  Business Strategy McKinsey 7S |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 30-60 min | 1-2 h | 2-4 h | 2-4 h |
Participantsdifferent | 1-8 | 2-8 | 3-12 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Business Model Canvas, Assumption List, Business Hypotheses | 7S Assessment, Alignment Gaps, Change Actions | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | MarketingPositioningCommunication | Business modelStrategyValueInnovation | OrganizationStrategyAlignmentChange | StrategyPositioningInnovationValue |