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| Criterion | ![]() Growth Golden Circle | ![]() Product Discovery Assumption Mapping | ![]() Product Strategy Lean Canvas | ![]() Business Strategy 5-Minuten VC-Check |
|---|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 30-60 min | 45-60 min | 45-90 min | 5-15 min |
Participantsdifferent | 1-8 | 2-8 | 1-6 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Assumption map, Test backlog, Risk ranking | Lean Canvas, Core Assumptions, Experiment Backlog | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step |
Tagsno overlap | MarketingPositioningCommunication | AssumptionsRiskExperimentsValidation | StartupLeanAssumptionsBusiness model | StartupValidationCompetition |



