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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Affinity Estimation.
Agile
Affinity Estimation
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.When many tasks need to be classified quickly, it sorts them by perceived effort and similarity. It reduces the effort of fine-grained estimation for large volumes.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
LowMediumHighMedium
Timedifferent
30-60 min30-90 min1-4 Wochen2-4 h
Participantsdifferent
1-83-126-30 Experten3-10
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftAffinity Size Map, Grouped Estimates, Unclear ItemsExpert Forecast, Consensus Range, Assumption NotesStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
MarketingPositioningCommunication
EstimationBacklogRelative sizing
ForecastingExpertsDecisionStrategy
StrategyPositioningInnovationValue
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