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Criterion
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumMediumLowLow
Timedifferent
Wochen bis Monate je Goal1-2 h Setup, laufend45-90 min30-60 min
Participantsdifferent
3-102-62-81-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Goals, Idea bank, Step-project list, Tasks, Learning reportsOpportunity Solution Tree, Experiment Backlog, Learning LogAnsoff Matrix, Growth Options, Risk NotesCompleted Experiment Canvas, Success Metric
Tagsno overlap
RoadmapOutcomesPlanningExperiments
DiscoveryOutcomesExperimentsOpportunity
GrowthStrategyMarketPortfolio
ExperimentsValidationDiscoveryHypothesis
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