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Criterion
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
Paper illustration for Kaizen Event.
Operations
Kaizen Event
Purposedifferent
When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.For a tightly scoped process segment with noticeable waste, the method bundles shared energy for change. It suits situations that call for fast learning loops and visible adjustments.
Complexitydifferent
LowHighLowMedium
Timedifferent
30-120 minMehrere Wochen1 h bis mehrere Wochen0.5-5 Tage
Participantsdifferent
2-62-6 researchers plus sample1-84-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Observation Notes, Improvement IdeasDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeKaizen Charter, Waste List, Improvement Experiments, Standard Work Update
Tagsno overlap
LeanObservationProcessOperations
OutcomesInnovationResearchQuantitative
Continuous improvementLeanExperiments
LeanContinuous improvementOperations
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