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| Criterion | ![]() Operations Gemba Walk | ![]() Product Discovery Outcome-Driven Innovation | ![]() Innovation Design Thinking | ![]() Innovation Double Diamond |
|---|---|---|---|---|
Purposedifferent | When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. |
Complexitydifferent | Low | High | High | Medium |
Timedifferent | 30-120 min | Mehrere Wochen | 1 Tag bis mehrere Wochen | Wochen bis Monate |
Participantsdifferent | 2-6 | 2-6 researchers plus sample | 4-10 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Observation Notes, Improvement Ideas | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Problem Statement, Prototype, Test Learnings | Problem Statement, Solution Options, Prototypes, Deliverables per Phase |
Tagsno overlap | LeanObservationProcessOperations | OutcomesInnovationResearchQuantitative | InnovationPrototypeResearch | ProcessDivergenceInnovation |



