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| Criterion |  Business Strategy GAP Analysis |  Product Discovery Smoke Test |  Business Strategy 5-Minuten VC-Check |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 h | 1-5 Tage | 5-15 min | 45-90 min |
Participantsdifferent | 2-8 | Nutzertraffic | 1-5 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Gap Matrix, Action Plan, Risk Notes | Interest Metrics, Conversion Signal, Learning Note | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | StrategyAnalysisPlanning | ValidationExperimentsDemandGrowth | StartupValidationCompetition | GrowthStrategyMarketPortfolio |