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| Criterion |  Business Strategy GAP Analysis |  Product Strategy SMART Goals |  Business Strategy VRIO Framework |  Product Strategy OKRs |
|---|---|---|---|---|
Purposedifferent | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 1-3 h | 15-30 min | 90-180 min | 1-2 h Setup |
Participantsdifferent | 2-8 | 1-8 | 3-6 | 2-20 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Gap Matrix, Action Plan, Risk Notes | SMART Goal, Measurement Note, Deadline | VRIO Table, Strategic Actions | OKR set, Measurement plan, Review cadence |
Tagsno overlap | StrategyAnalysisPlanning | GoalsPlanningMeasurementAlignment | StrategyDiagnosisBusiness modelCapability | GoalsAlignmentOutcomesMeasurement |