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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-3 h20–45 min45-90 min1-3 h
Participantsdifferent
2-8Small cross-functional group2-82-10
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Gap Matrix, Action Plan, Risk NotesRisk list, Mitigation plan, Assumption logAnsoff Matrix, Growth Options, Risk NotesPESTLE Map, External Risks, Strategic Questions
Tagsno overlap
StrategyAnalysisPlanning
RiskDecisionFailurePlanning
GrowthStrategyMarketPortfolio
StrategyMarketAnalysis
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