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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 h1-5 Tage90-180 min initial, dann laufend25-40 min
Participantsdifferent
2-8Nutzertraffic3-81-5
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Gap Matrix, Action Plan, Risk NotesClick Data, Interest Signal, Learning DecisionKPI Tree, Owner ListLearning Card with evidence and next action
Tagsno overlap
StrategyAnalysisPlanning
ValidationExperimentsDemandDiscovery
MetricsStrategyAlignmentMeasurement
ExperimentsValidationDiscoveryLearning
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