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| Criterion | ![]() Business Strategy GAP Analysis | ![]() Business Strategy Ansoff Matrix | ![]() Business Strategy VRIO Framework | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 h | 45-90 min | 90-180 min | 30-60 min |
Participantsdifferent | 2-8 | 2-8 | 3-6 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Gap Matrix, Action Plan, Risk Notes | Ansoff Matrix, Growth Options, Risk Notes | VRIO Table, Strategic Actions | SWOT matrix, Strategic options, Action list |
Tags1 shared | StrategyAnalysisPlanning | GrowthStrategyMarketPortfolio | StrategyDiagnosisBusiness modelCapability | StrategyAnalysisMarketPositioning |



