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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-3 h45-90 min45-90 min1-2 h
Participantsdifferent
2-82-82-64-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Gap Matrix, Action Plan, Risk NotesAnsoff Matrix, Growth Options, Risk NotesCommunication Plan, Channel Matrix, Message CadenceAlignment Map, Open Issues, Decision Questions
Tagsno overlap
StrategyAnalysisPlanning
GrowthStrategyMarketPortfolio
CommunicationStakeholdersDeliveryPlanning
AlignmentStakeholdersStrategyFacilitation
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