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Criterion
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Surveys method illustration showing its working structure
UX Research
Surveys
Purposedifferent
A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.
Complexitydifferent
HighHighHighMedium
Timedifferent
2-4 h4-5 TageMehrere Wochen3-14 Tage
Participantsdifferent
3-85-82-6 researchers plus sample50+
Formatdifferent
WorkshopWorkshopWorkshop + asyncAsync
Outputdifferent
Future Reality Tree, Negative Branches, Assumption List, Improved InjectionsPrototype, Test Findings, Decision RationaleDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesSurvey Results, Charts, Segment Insights
Tagsno overlap
Theory of ConstraintsSystems thinkingChange
Design sprintPrototypeValidationInnovation
OutcomesInnovationResearchQuantitative
QuantitativeResearchValidation
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