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Criterion
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Purposedifferent
A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.
Complexitydifferent
HighLowMediumMedium
Timedifferent
2-4 h45-90 min1-3 h60-120 min
Participantsdifferent
3-82-81-52-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Future Reality Tree, Negative Branches, Assumption List, Improved InjectionsAnsoff Matrix, Growth Options, Risk NotesFunnel report, Drop-off analysis, Optimization hypothesesConflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments
Tagsno overlap
Theory of ConstraintsSystems thinkingChange
GrowthStrategyMarketPortfolio
AnalyticsConversionGrowth
Theory of ConstraintsAssumptionsSystems thinking
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