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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration for Landing Page Test.
Product Discovery
Landing Page Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 h1-2 h Setup, laufend1-5 Tage45-60 min
Participantsdifferent
1-52-8Nutzertraffic2-8
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesAARRR funnel, Metric baseline, Experiment backlogLanding Page, Conversion Data, Learning SummaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
AnalyticsConversionGrowth
GrowthMetricsExperiments
ValidationConversionMarketing
AssumptionsRiskExperimentsValidation
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