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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Four paper stations connect system purpose, quality goals, risk cards and focused investigation with a target and gap profile.
Architecture
LASR (Lightweight Approach for Software Reviews)
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.LASR helps development teams identify where their software falls short of important quality goals and which improvements to consider. A small group with existing system knowledge can make an initial assessment and investigate open questions in more detail.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 h60-120 min3–4 h for initial assessment; preparation and deeper analysis additionalMultiple workshops over several weeks
Participantsdifferent
1-53-81 or a small team; particularly suitable for 3–4 people2-8
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogLean Mission Statement describing the software’s purpose, Prioritized quality goals and evaluation criteria, Risks and estimated gaps against quality goals, More closely examined findings and open checksHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
AnalyticsConversionGrowth
GrowthRetentionConversion
ArchitectureQualityRiskAssessmentLean
GrowthBehaviorRetention
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